Creative Team Lead
BRITANICA- Motivate the team to promote collaboration and idea sharing;
- Provide hands-on direction for workflow and prioritization to ensure deliverables are on time and meet the defined business objectives;
- Develop and implement strategic marketing plans to achieve defined sales objectives;
- Craft campaigns and develop briefs to increase customer loyalty, attract new customers, and/or identify new target markets. Establish and maintain a consistent corporate image throughout all promotional materials, and events;
- Plan and oversee advertising and promotional activities including print, online, social media, public relations, events and direct mail. Develop and maintain accurate, current database(s) of contacts for promotional communications;
- Oversee the development of all product brochures, catalogs, videos, blogs, websites and digital communications. Coordinate efforts internally to ensure coordinated message and timing;
- Provide sales force with marketing tools, education and targeted collateral;
- Develop and manage Marketing's operating budgets, including advertising and events;
- Work directly with partners to develop effective marketing, advertising and promotional campaigns that are aligned with BRITANICA's guidelines and objectives;
- Establish and maintain relationships with key strategic partners;
- Identify opportunities to gain publicity and position BRITANICA as customer-focused and progressive in the market of education.
- Minimum two years experience managing a marketing department. A leader who is energized by developing creative talent;
- Demonstrated understanding of marketing techniques, sales processes and financial principles;
- Experience and skills in digital marketing in all its fields: performance (both Google and Facebook + remarketing), direct and social media;
- Proven ability to communicate effectively;
- Engaged people leader, possessing high degree of empathy; skilled at delivering constructive feedback to enhance creative deliverables;
- High energy individual with a positive “can-do” attitude;
- Flexible with shifting priorities; low stress problem solver;
- Strong analytical skills; adept at using objective tools to support the viability of marketing campaigns and business decision-making;
- Ability to plan, organize, and direct projects. Comfortable identifying options and assertively providing a recommendation for action. Capable of executing on set plan;
- Bachelor's degree in a relevant field (i.e. Marketing, Communications, etc.) or equivalent business experience;
- Minimum B2 level of English.
- Have an impact;
- Trust-based working;
- Push boundaries;
- Fun at work and beyond;
- Feel at home;
- Excellent office location in central Sofia;
- Plentiful team activities and social gatherings.
Job Type
- Job Type
- Full Time
- Location
- Sofia, Sofia City, Bulgaria
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