Social Media Manager / Creative Producer

We’re a fast-growing startup building a mobile app for Gen Z & Gen Alpha.

We’re looking for a hands-on Social Media Manager / Creative Producer to own and scale our TikTok content engine. This role combines creator operations (50%) and content management (50%) with a strong focus on velocity, quality, and repeatable wins.

You will be responsible for managing creators, running content planning cycles, and delivering ~100 short-form videos per week with consistent performance.

Key Responsibilities

Creator Management

• Source, onboard, and manage a pool of short-form creators
• Own creator communication: briefs, deadlines, feedback, replacements
• Maintain quality bar and performance standards
• Build a reliable creator pipeline to support high weekly output

Content Management & Operations

• Own weekly and monthly content planning cycles
• Build and maintain a clear content matrix:
• pillars & series
• formats
• hooks & CTAs
• variations and iterations
• Package content for performance (hooks, framing, structure)
• Oversee publishing, distribution, and archiving
• Track performance and report insights
• Systematically repurpose and scale top-performing videos

What Success Looks Like

• 100 videos/week delivered consistently, on time, and on brief
• Clear content system (not chaos): repeatable formats, documented learnings
• Proven ability to replicate viral patterns, not just “one-off hits”
• TikTok account shows steady growth and breakout wins

What We Expect

• Proven experience managing short-form creators and content at scale
• Demonstrated TikTok success:
• at least one video with 1M+ views
• clear understanding of why it worked and ability to replicate
• Strong understanding of TikTok-native storytelling:
• hooks, pacing, retention, CTAs
• Experience running high-volume content operations
• Excellent organization and communication skills
• Data-driven mindset with creative intuition

Nice to have

• Experience working with or promoting mobile apps
• Experience scaling multiple creators or verticals in parallel

Why Join

• Real ownership over a fast-growing short-form engine
• Opportunity to build scalable systems, not just post content
• Clear impact on growth and performance
• Small, freedom-first creative team that trusts your taste